For the past 7 years we have worked with Syngenta across a range of their websites as they transitioned to SharePoint and then recently to Drupal. With a strong core brand each individual business needs to ensure their services are distinct and up-to-date on an on-going basis.
Defining key ownable elements and messages for each business creates an instant visual difference between businesses. We ensured that the components were quick to work with to enable the most out of retained time each month updating the SharePoint and Drupal systems.
Syngenta FloriPro Services wanted to promote their new extended range of Pelargoniums to professional horticultural growers across northern Europe and required a multi-language direct mail piece with impact to do the job.
Our concept ‘A cut above’ showcased the new range and pointed to their excellent customer service. The flower shaped mailer came with branded secateurs attached ‘to help shape your business’ – a tangible reminder of how Syngenta work closely with growers.