Assaia


Assaia provide real-time visibility of the airplane turnaround process through their bespoke AI platform.

Delivering cost reduction, improved safety, sustainability and a more seamless passenger experience, they support Airlines and Airports around the globe.


CLIENT


INDUSTRY

Travel, Tech, AI,


SERVICES

Brand Development, Comms, Digital Design


The challenge

After a period of growth, Assaia needed to develop their brand to better reflect their positioning as a leader in tech-led aviation.

The challenge was to build a higher-impact ‘look and feel’ that would both resonate with their various stakeholders and enable future growth across print, events and digital channels.

How we helped

Exploring graphic systems, own-able imagery, bespoke icons, fonts and colour palettes, Sherry Design built a visual identity that gave Assaia the impact and ‘clear space’ positioning they need to stand out in a competitive market.

We then re-designed a new website experience - undertaking a comprehensive User Experience (UX) process, before developing the User Interface (UI) helping to tell a compelling and inspiring Assaia story.

It has been great working with the Sherry Design team on our brand and website. Their communication and creativity have been excellent and since the launch of our new site, we've received an overwhelming amount of positive feedback, so the results speak for themselves.

The UX and IA process has been very thorough and Sherry Design have demonstrated a deep understanding of our brand, technical requirements, and user expectations at every stage of the process. I highly recommend their brand and digital services to anyone seeking to make a real impact.”

Louise Niven / Marketing Director / Assaia

Find out more about our work with travel, tech and AI

Drop us an email here and we’ll be in touch.

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